Important facts about Adwords Keyword Planner

1. Users must login to an AdWords account to access the Planner
2. The Planner has no match type data for search volume (search volumes are displayed for exact match only)
3. No device targeting
4. No local vs. global monthly searches
5. The option to filter by “closely related” search terms is gone
6. Courtney Pannell of Google said the Keyword Planner team will be bringing the “closely related”feature back in the upcoming weeks.
7. Allow local SEOs and ad planners to drill down to the city level to get keyword search volume data.
8. Users are able to upload more keywords from their own lists (up to 10,000 keywords) to get performance data.
9. The Planner will also show search volumes by ad group, landing page and any other categorization you set up.
10. Keyword Tool, we showed you average search volume for desktop and laptop computers by default
11. We can add ideas, delete ideas, and change your bid range to see total estimated clicks and cost
12. We can click “Get estimates and review plan” to pick a specific bid and get more detailed estimates.
13. You’ll see a graph with a range of max CPC bids and daily performance estimates for your keywords and ad groups.
14. To see more detailed estimates, you can select a bid